Logitech acquired Astro

Bought out a gaming headset maker

In a blog post by Logitech’s Head of gaming, Ujesh Desai, announced that Astro is going to become part of the Logitech Gaming brand and they will list its entire portfolio of gaming headsets. Astro is going to focus on making products for consoles while Logitech, under its G brand, is going to continue focusing on gaming products for the PC market.



Astro has been acquired by Logitech for $85 million US and it's not the first time Logitech has expanded the company by taking over a competitor. Almost 10 years ago, it became a major player in Bluetooth speakers after having purchased Ultimate Ears for $34 million US. After that Logitech went to buy out Jaybird for $50 million US in 2016, and a few months ago Saitek was acquired.

According to Logitech, Astro Gaming will not completely disappear since they will focus on products for consoles while Logitech Gaming is going to continue to meet the demand of the PC gaming market with their G branded peripherals. Therefore the two companies are supposed to work side-by-side having a focus on their respective markets. The Logitech-Astro deal is expected to close in early August.




Source: OC3D

News by Luca Rocchi and Marc Büchel - German Translation by Paul Görnhardt - Italian Translation by Francesco Daghini


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